Company emblems. Logos of famous clothing and footwear brands

Logos with the name of the company are their most common type, according to statistics, up to 70% of all modern logos belong to them. This is not surprising, because they perform a dual function, helping the audience to get acquainted not only with the symbols, but also with the brand name. This combination makes these signs as effective as possible, but it also requires high professionalism from the designer - for a harmonious combination of pictures and text with each other. How to create a high-quality logo and, at the same time, come up with an original name for your business? Read this article!

Company name - why is it so important?

Among the seafarers of the past centuries, it was not in vain that there was a saying - "whatever you call a ship, so it will sail." This rule still applies today, so it is recommended to choose the name of your company very carefully before you send it to sail the ocean of business. It should not only be original (which is not easy in itself), but also optimally match your specialization.

An equally important factor is the memorability of this word or phrase, a person will not “puzzle his head” for a long time, remembering the name of this or that company. In addition, the name must be attractive, pleasant to hear, and evoke positive associations in the audience. Most new customers will begin their acquaintance with your products or services with their brand, and are unlikely to be willing to pay money for something that does not inspire confidence in them.

If you have not been able to decide on how to beautifully and accurately name your company, then we will be happy to help you in this matter. We invite you to view the list free names for brands below, and if you wish, you can use each of them without any restrictions. We specially designed them. The only thing is, we cannot guarantee that at the time you read this article, someone has not used the name before.

Examples of free company names in English

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CaratchCaromniStepeggCaraipi
Netelectracafeseacafefirewood tap
ReelectracafejarCafemirrorElectra
The Car Groupbestofstepengine cafeNuelectra
carersoft dudeWoodcellTargetwood
CardecuStephqsweetwikiHubwood
wow stepRegetTelesweetWoodoffers
SteploopcarrochcabinsoftElectraall
Carceagranch softSoftjunkyWoodrace
titanic powerTrycupGoldalphaZippy high
LeaderhighHerowildTimeneoVipever
FunvitaNextwave fashionSafetyvitaVitaprofessional
SurfacefashionHugecakeMorenovaJoyprofessional
AvailgoldPrimal teamWinnereliterightelite
MeeliteDayneoNovageniusOnlynova
firstwizPitchlookMaximateamRoyalprimary

Another effective way to get a name for your new brand is to use special . Today, there are dozens of similar services on the Internet, both in English and in Russian. In the next section of our article, we will consider the most famous of them.

Popular brand name generators

Below we have listed the popular services that will help you choose the best name for your future company for free, as well as check if it is free for it. So, these include:

The world-famous online shopping platform also offers users a convenient tool for choosing a unique name for your company. It is important that the Shopify generator not only looks for original combinations of phrases (based on the subject of your business), but also checks for free domain names for them;

Another specialized service designed primarily for start-ups - young innovative companies. Allows you to select suitable titles and domain names for one or more keywords. You will then be presented with a wide range of results sorted into a number of categories (general, similar, new, funny, combined, SEO, etc.);

A simple but functional site will help you find several tens of thousands of possible combinations of company names in a matter of seconds, based on the entered keywords. The service allows you to sort the results by topics (short, business, technology, modern, etc.), quickly check the domain name for each, and save your favorite options to your favorites.

Once you have chosen the best name for your business, it's time to place it on a bright, original and memorable logo.

How to create a logo with a company name?

Every entrepreneur faces a lot of difficulties and problems during the time, especially if this is your first business. During the launch of an enterprise, a number of issues have to be addressed - from choosing a relevant niche to obtaining permits and finding reliable business partners.

Particular attention should be paid to the positioning of your brand, this task should be done immediately after selecting its name. So, if you have already found the perfect name for the company, then we recommend moving on to developing a personal logo,. This sequence of actions will help you save your time and money on ordering naming and corporate identity.

After all, corporate identity is the most important component of promoting any business, with its help you can create a visual image of your company, make it as recognizable as possible and stand out from the competition.

In addition, a unique corporate identity visualizes corporate ideas and values, improves the image and strengthens brand trust, and also increases the effectiveness of any advertising campaigns.

In addition to the logo and name (which are considered its basis), modern corporate identity includes a lot of other components. In particular, these are sets of colors and fonts, as well as a set of printing with business cards, letterheads, calendars, envelopes and other materials designed in a single style.

Large companies spend huge budgets on the development of their logos and corporate identity, ordering these services from well-known design bureaus. However, novice entrepreneurs often cannot allocate any serious funds for these products, so many have to create a logo on their own using graphic editors.

However, there is another effective way to create a quality logo with a name, for which you do not need to spend a lot of money or have design skills. To be more precise, Logaster offers visitors several options at once - you can use the logos prepared by us or design them yourself using the powerful functionality of our service. To do this, just enter the name of the brand and select its theme, then you will be offered dozens of possible options, each of which can be quickly edited (font, color, icon, text) and downloaded to your computer in one of the appropriate formats (PNG, PDF, JPEG , SVG).

As you can see, company name logos have a wide range of benefits and are a solid foundation for the development of corporate identity and your brand as a whole. Thanks to this, they confidently take the place of the most popular and sought after, among all existing types of logos.

Examples of logos created on our website

As you can see, company name logos have a wide range of benefits and are a solid foundation for the development of corporate identity and your brand as a whole. Thanks to this, they confidently take the place of the most popular and sought after, among all existing types of logos. We hope that our article has given you some tips on how to find the perfect dream logo for your project, which will help it achieve success and audience recognition.

These original and memorable images accompany us everywhere. The logos of famous clothing brands are well known to many fashionistas, motorists will unmistakably recognize the manufacturer by the badge on the hood. What can we say about the trademarks of companies that manufacture household appliances and electronics. They are well known even to children.

Have you ever wondered who and how created the logos of famous world brands? What do they mean? Why does a seemingly simple picture become the hallmark of the company and be recognized all over the world? I must say that the history of logos of famous brands is sometimes very interesting. Get to know some of them.

Versace

Not all famous brand logos are as recognizable as this mysterious and catchy sign, which the famous fashion designer has been using since 1978. He became another decoration of his magnificent collections. Since then, the head of the Medusa Gorgon, located in a circle, has become the trademark of this fashion house.

When the couturier was asked questions about the rather strange choice of logo, he replied that it was a symbol of fatal charms and beauty that could hypnotize and paralyze any person. And I must say, maestro Versace achieved his goal - his logo is known all over the world. It has become a symbol of perfect taste, sophisticated style and luxury.

Givenchy

Photos of logos of famous brands often appear on the pages of glossy magazines. This square, consisting of four letters G and similar to a stylized clover leaf, represents strict lines and harmony. Some experts in the field of symbolism are sure that the company used the rules developed in ancient Greece to create it.

Givenchy uses the logo as embellishments and prints that are popular and recognizable all over the world.

Lacoste

Famous brand logos and their names can be found in many fashion magazines. And this little green crocodile does not need advertising, since it has long been a trademark of Lacoste, which is famous all over the world primarily for polo shirts.

Probably, not everyone knows how this sign appeared. It is not a combination of letters that define the name of the owner of the company. Jean Rene Lacoste is a former successful tennis player, in narrow circles he was called the Alligator. He founded his company in 1993, which focused on sportswear for tennis players.

The trademark was created spontaneously. For fun, one of Lacoste's comrades drew a funny little crocodile, which later became the logo of the new brand. Today, the fruit of this successful, admittedly, joke is one of the most recognizable in the world.

Chupa Chups and… Salvador Dali

If you think that the logos of famous brands are not known to children whose parents are far from fashion, then you are mistaken. A striking example of this is the company Chupa Chups. All the kids in our country know this product. But how is a great artist connected with her?

One of the most famous and prominent representatives of surrealism, artist and graphic artist, director and sculptor, writer has contributed to the development and prosperity of this company. After all, it was Salvador Dali who created the logo of the world-famous sweet candies on a stick. We must pay tribute to the founders of the company - they did not spare a substantial amount and invited the well-known artist Salvador Dali to create the logo.

It should be noted that their costs paid off with interest. The trademark turned out to be bright, simple, interesting and at the same time understandable and unobtrusive. According to the artist himself, this work took him no more than an hour. In the color scheme, he used the colors of the Spanish flag, rounded the letters a little and placed them in a frame.

Nike and Carolyn Davidson

Logos of famous companies and brands are sometimes striking in their simplicity. Therefore, many are interested in the question of why they are so memorable. An example of this is Nike and its laconic “tick”. When the company launched a logo competition, Portland State student Carolyn Davidson entered.

It is interesting that then her sign did not cause much enthusiasm among the owners of the company, however, they found it quite promising. It's funny, but for her original work, Carolyn then received only thirty-five dollars. I wonder how much brand owners value their logo now?

apple apple

Logos of famous brands are often striking in their originality. Millions of people around the world know what the Apple logo looks like. And most of them know about the founder of the company, Steve Jobs. However, the name of the creator of this famous logo is known to few. Most people think that Steve invented the bitten apple, but this is a delusion.

At the beginning, Apple had a different trademark (Newton writing something while sitting under a tree). Steve did not like this option, because from his youth he gravitated towards minimalism and simplicity. He said: "Icons should look like they want to lick."

He set such a difficult task for Rob Janova, the designer who worked on the new Apple logo. The only desire voiced by Jobs: "Don't make him sugary." A few weeks later, Steve had several sketches of rainbow apples (bitten and whole) on Steve's desk. Jobs chose the well-known option, which seemed to him more interesting and original.

NeXT

Famous brand logos sometimes have a special meaning for company owners. This is what happened to Apple founder Steve Jobs. He had to face many problems in his life. He was even fired from the company he founded. But Steve cannot be attributed to people who are broken by life's adversities. After leaving Apple, he very soon founded another computer equipment company and called it NeXT. The name turned out to be symbolic - "next". This was probably how Jobs emphasized that he was unstoppable, and he would create the next company with even more enthusiasm and fuse.

But back to the history of the creation of this world-famous logo. He was commissioned to develop the famous graphic designer Paul Rand. He gave Jobs a strict condition: “You pay me $100,000 for one version of the logo that you are sure to suit.”

As a result of this collaboration, the world recognized the inscription NeXT, made in the style of Steve Jobs. The sketch was accepted immediately, without edits. The only thing Steve wanted to change was highlight the letter E in yellow. It is impossible not to say that Paul Rand previously created logos for the huge computer corporation IBM, the worldwide UPS delivery service, and more than a dozen medium and small companies.

Coca Cola

When we see the logos of well-known brands, which undoubtedly include the Coca-Cola Corporation, it seems that they were developed by teams of professional marketers and designers. But in this case, things were different. The logo for this company was developed by an ordinary employee of the company, accountant Frank Robinson.

At that time, the company did not yet have its current name, and it was Frank who chose it - Coca-Cola. He placed the name on a red background, and used the standard cursive at the time to write it. Such a font was then considered the standard of calligraphy. This is how one of the most recognizable logos of our time appeared before the world. True, about once every ten years, the company slightly modifies its trademark. But the special font remains unchanged, as well as red and white colors.

three-beam star

All motorists dream of owning a car with such a logo. Mercedes was founded in 1926. And the logo, known all over the world today, appeared much later. The company voices the official version of its meaning as a trinity - air, earth and water.

It is in cars (on the ground), in boats and yachts (on the water), in airplanes (in the air) that engines produced in factories are used. There is also an unofficial version that says that for the first time such a star was used by Gottlieb Daimler, the founder of Mercedes-Benz. In a letter to his wife, he used this symbol to indicate the place where their new home would be built. The sons of the founder of the company slightly modernized the father's star, and it became the company's logo.

The three most popular stripes

And this logo represents not just a brand, but a huge industry that has been a trendsetter in sports fashion for several generations of professionals and sports fans. For a long time, the company's logo was a shamrock and three stripes.

An interesting fact is that designers were not involved in creating the logo. Its concept was proposed by the founder of the company - Adi Dassler. For 22 years (until 1994), the trademark was unchanged. But then new trends in fashion forced the specialists of the well-known brand to somewhat rework the trefoil, beloved in the world. Now the company's products are decorated with a logo, which is a triangle, made in the old traditions. The theme of the three stripes was retained.

Since 2008, the company has been releasing a separate collection of shoes and clothing called Adidas original. She combined the fashion of the 80s, as well as the original logo, which was created by Adi Dassler.

Calvin Klein

This brand began its existence back in 1942. His logo was created immediately. However, it became recognizable only 30 years later, when the designer introduced the jeans line to the world and placed the logo on the back pocket.

Later, it began to be used not only as a sign of recognition, but also to serve as a navigator through the collection. The dark logo stands for top-level clothing, gray for permanent clothing lines, and white for sportswear.

Famous brand logos: Brandomania game

If you are interested in the history of trademarks of companies, then you will surely be interested in a new game. A few years ago, it appeared in the West, and now it is winning the hearts of gamers in our country. The game "Brandomania" consists of seven levels, they open as you progress through the previous ones. For experienced brandomaniacs, three special levels have been created, over which you will have to rack your brains in order to achieve good results.

"Brandomania" has a relaxing dynamic. It is best played by multiple people. It is desirable to answer the questions the first time, then you will be able to collect the largest number of prize coins. Of course, the game is designed for those who know at least some logos of famous brands. The game (answers may not be very simple) suggests the possibility of using hints. To do this, you need to click on the "light bulb" icon, and you will see information about an unknown brand. And the "bomb" will remove most of the letters, and you will need to guess which word is hidden behind the rest.

The design of the game is quite simple, the control interface is clear. We must pay tribute to the authors of the game for the fact that they not only changed the logos beyond recognition, but also retained their main features. According to those who have already mastered the first levels, guessing the answers to "Brandomania" is really interesting.

Our store supplies only branded clothing of famous European brands (primarily German), as well as well-known American and Canadian companies. Why are people so eager to buy branded clothes? What is it: a tribute to fashion, the pursuit of prestige or a practical approach? Without denying the fashionable aspect, we still venture to suggest that the main thing for the modern buyer is the high quality of the products he purchases.

When buying clothes from a well-known brand, you can be sure that they will serve you for a long time, and not just one season, as is the case with ordinary things. The reason for this is simple - well-known global corporations strictly monitor compliance with production processes using modern technologies. This is especially important if you are buying shoes, because they are usually the first to be hit.

In the case of or clothing, you are more likely to get bored with its appearance or it will go out of fashion than deteriorate. That's why we love ourselves and recommend that you choose only proven brands for your wardrobe!

Each of us sees these logos every day, but not everyone understands what secret meaning lies in them.

So, it's time to expose the logos that flash before our eyes every day!

If you think that the logo of the Korean titan Hyundai symbolizes the first letter of its name, then you are deeply mistaken! H is a symbolic image of a client and a customer shaking hands.

Who hasn't heard of the Adidas brand? It was formed in honor of its founder - Adolf Dassler. The logo was endlessly changed, leaving only one element intact - the three stripes. The modern logo is depicted in the form of a mountain. This is a symbol of the obstacles that every athlete will certainly face.

Renowned designer Rob Yanov, who worked on the Apple logo, purchased a bag of apples and drew them in a frenzy, trying to keep the shapes as simple as possible. A piece of apple was bitten off as an experiment. Oddly enough, the word byte is translated as a bite. What a coincidence!

Sony Vaio - the owner of an outstanding logo. Its first two letters are a wave that represents an analog signal, the last two letters symbolize a digital signal.

There is nothing supernatural about the Amazon logo. The yellow bright arrow is the customer's smile, because Amazon employees wish their customers happiness. The smile arrow combines two letters A and Z. This suggests that you can buy everything on the portal - from A to Z!

Baskin Robbins has a bright and appetizing logo. If you look closely at the pink part of the picture, you can see the number 31. This is the number of flavors of ice cream that customers can try.

Many people believe that the Toyota logo is a stylized head of a cowboy wearing a hat. But everything is much more complicated. In fact, it depicts the eye of a needle and a thread threaded through it. The thing is that before the company was engaged in looms. There is one more subtle nuance - if you put all the elements of the logo together, you will get the name of the company.

Continental manufactures car tires. One of them became the two capital letters of the logo. If you look closely, you can see the drawing of the wheel in perspective.

The Formula 1 logo literally screams about speed. An attentive viewer will notice the number 1 between the letter F and the red stripes.

Do you like to watch interesting videos and add them to your online board? The inventors of Pinterest propose to “pin” videos using a virtual needle, which is the letter P in the logo.

It's hard to believe, but Beats deciphers its logo as a music lover in headphones. The logo contains two elements - the letter B and a red circle ... Simple and incomprehensible!

Toblerone is a well-known global manufacturer of delicious chocolate. This brand is inextricably linked with the city of bears Bern. That is why the Toblerone logo depicts a bear standing on its hind legs.

BMW began its history in the aviation industry, so the logo says so. Some believe that in the center of the logo is a moving propeller with blades. But no, it's very simple, it's just a part of the Bavarian flag.

In the center of the LG logo is a smiling man. Because the company's employees treat their customers like human beings, which they want to emphasize. Some skeptics believe that the company logo is based on the character of the Pac-Man game.

Evernote employees believe that some animals remember information as well as humans. That is why they put the logo of an elephant on their logo, which has a slightly bent ear, like paper. With such an elephant - a note from Evernote, the user will not forget anything!

The hidden meaning of the Coca-Cola company is amazing! To boost sales in Denmark, they placed the Danish flag between the O and L.

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Do you know what is encrypted in the name of the IKEA store? And what inspired the author of the Android logo? So we didn’t know until we took up the creation of this article.

website offers a look at the history of world famous brands and find out what influenced the creation of such important details as the logo and name.

According to Davis Bradham, the inventor of Pepsi, his drink, made from a mixture of sugar, water, caramel, lemon oil and nutmeg, aided digestion. That is why he came up with name for it, based on the word "dyspepsia" is a collective term for digestive disorders.

The logo for more than a century of the history of the drink has changed several times. Today it is a circle of blue and red halves separated by a white wave. It is curious that the company had to pay more than $ 1 million for it. As conceived by the authors, it supposedly contains many references to the earth's magnetic field, the Pythagorean theorem, and the theory of the golden section. But one reference becomes much more obvious - to the colors of the American flag.

Chupa Chups

Enrique Bernat once noticed that parents often scold their children for their hands stained with sweets. Then he came up with the idea of ​​\u200b\u200bselling lollipops, and this simple but ingenious decision made him rich.

The name of the candy comes from the Spanish verb chupar - "to suck". But with the logo, everything is much more interesting: at the request of the manufacturer, it was drawn by Salvador Dali himself. The artist suggested drawing a chamomile, and the colors were inspired by the Spanish flag. The shape for the logo was chosen for a reason: they decided to place the drawing not on the side, but on top of the candy, and the chamomile shape fit perfectly. In the future, the logo was subjected to minor changes, but in general its appearance remained the same.

Few people know, but the name of this Taiwanese company has an interesting history. Turns out, the founders originally wanted to name it after the mythological winged horse Pegasus(or Pegasus in English). But a little later they decided to drop the first 3 letters, so that their company ... simply located under the first letter in the telephone directory!

Most of the goods in this store are called some unpronounceable Swedish word, but the name is different. The founder of the company, Ingvar Kamprad, came up with an acronym, where the first letters of his name are encrypted and name of Elmtaryd farm in Agunnaryd parish, where he was born.

The logo itself is quite simply done, and its colors refer to the colors of the Swedish flag.

Android

According to one of the legends, the co-founder of the company Andy Rubin was once called an android because of his love for robots. Therefore, when he began to develop his own operating system, he chose this name for it.

The logo for Android was created by designer Irina Blok. She said that she was faced with the task of portraying a robot, but the desired image still did not come to mind. It's funny, but in the end, the pictograms that are usually drawn on the doors of the toilets came to the aid of the girl. And so a green man with antennas on his head appeared.

Starbucks

The founders came up with the name for the coffee shop almost by accident. Having gathered one evening, the entrepreneurs began to pick up words beginning with "St" - then it seemed to them that these two letters would be the best fit and sound strong in their own way. Suddenly, someone took out an old miner's map, where the city of Starbo was quickly found. And then friends remembered one of the heroes of the novel "Moby Dick" named Starbuck. This is how the name of the cult coffee house appeared.

Why does the sea siren flaunt on the logo? The fact is that, according to the plot, Starbuck, the hero of the novel, was assistant on the ship. So the creators decided to support the marine theme by choosing the image of a two-tailed mermaid from ancient Greek mythology.

Instagram

The co-founder of the service, Kevin Systrom, was fond of photography even before the creation of Instagram. He especially liked the so-called instant shots taken, for example, with Polaroid. The word Instant is translated from English as "instant". And they can also be sent as messages, like telegrams - telegram. Instant + Telegram = Instagram.

The company logo, in turn, was inspired by the name: a slightly modified image of the Polaroid OneStep retro camera was the best fit for Instagram. Later it was changed and made more minimalistic, but the outlines of the camera are preserved in the logo to this day.

Virgin

Today Richard Branson is one of the most successful businessmen in the world, the owner of a conglomerate of companies from recording to air travel. He found such an unusual name for his future brands by accident. At one of the parties, some girl, either jokingly or seriously invited Richard to name his company Virgin (translated from English as “virgin, untouched”). But he did not save and gave the company just such an extravagant name. They say that courage and determination helped Branson build a real empire.

Amazon

Jeff Bezos launched his online bookstore in 1994 and immediately came up with a name for it. Amazon in honor of the deepest river in the world - the Amazon. It was only later that the assortment of the store expanded to a huge scale and became one of the largest online retailers in the world.

The company has changed its logo several times, and the one that is used today has its own connotations. Firstly, Bezos dreamed that his store would sell absolutely all goods - from "A" to "Z" (from A to Z in the Latin alphabet). That is why the arrow leads from the letter A to the letter Z.

Secondly, this same the arrow is shaped like a smile, symbolizing Amazon's desire to satisfy the needs of customers as much as possible and, even if only virtually, but meet visitors with a friendly smile.

Unilever

The world-famous corporation combines the products of more than 400 brands. A logo for such a huge company should be universal, understandable and recognizable. As it turned out, each U icon has its own meaning. For example, a plant represents the company's desire to save the environment, waves are a symbol of purity and freshness, etc.